When a consumer goes to Google News, it lists the number of sources. A news story immediately becomes one of 2,172 articles (or more). It is never good for a publishing brand to be considered one of 2,000 plus sources. That makes it a commodity.

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Toyota had its roots in textile machinery but was anxious to diversify. In 1930, Platt Brothers of Oldham, at one time the world’s biggest manufacturer of textile machinery, handed over £100,000 in return for the patents to a pioneering automatic loom developed by the Japanese company. That money helped Toyota to lay the foundations to become the world’s biggest automobile manufacturer.

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LG, the technology company, has predicted that 30 million people will buy 3D TV sets by 2012. Suddenly there is a huge new market, not just for 3D TV and cinema performances, but for the eyewear that makes appreciating it possible.

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