“The rate cut from 10p/10KB to 2p/10KB will make internet access affordable for customers who use mobile Internet in a limited way,” Vodafone said in a statement
In a significant move, Vodafone India today said it has reduced data charges by up to 80% in three circles and the new cheaper rates will be rolled out nationally in a phased manner.
The telecom operator has reduced the price from 10 paisa per 10 KB to 2 paisa per 10KB for Karnataka, UP West and Madhya Pradesh & Chhattisgarh circles.
“The rate cut from 10p/10KB to 2p/10KB will make internet access affordable for customers who use mobile Internet in a limited way,” Vodafone said in a statement.
The company said this rate would be applicable for all pre-paid and post-paid customers using 2G network on a “Pay as you Go” basis in these circles.
“These rates are currently applicable in Karnataka, UP West and Madhya Pradesh & Chhattisgarh circles and will be rolled out nationally in a phased manner,” Vodafone said.
As part of its strategy to ‘democratise’ data, Vodafone is educating current and potential users about how Internet can add significant value to them.
The company is also building content partnerships, simplifying pricing, educating retailers and offering choice to customer basis their interests and consumption patterns.
“We, at Vodafone, want to accelerate mobile Internet adoption ...This 80% reduction in data charges for customers using 2G network is an important step in this direction,” Vodafone India chief commercial officer Vivek Mathur said.
Inside story of the National Stock Exchange’s amazing success, leading to hubris, regulatory capture and algo scam
Fiercely independent and pro-consumer information on personal finance.
1-year online access to the magazine articles published during the subscription period.
Access is given for all articles published during the week (starting Monday) your subscription starts. For example, if you subscribe on Wednesday, you will have access to articles uploaded from Monday of that week.
This means access to other articles (outside the subscription period) are not included.
Articles outside the subscription period can be bought separately for a small price per article.
Fiercely independent and pro-consumer information on personal finance.
30-day online access to the magazine articles published during the subscription period.
Access is given for all articles published during the week (starting Monday) your subscription starts. For example, if you subscribe on Wednesday, you will have access to articles uploaded from Monday of that week.
This means access to other articles (outside the subscription period) are not included.
Articles outside the subscription period can be bought separately for a small price per article.
Fiercely independent and pro-consumer information on personal finance.
Complete access to Moneylife archives since inception ( till the date of your subscription )
