ULIPs ‘ke chaar sutra’: What they don’t want you to know

The insurance regulator has released an ad about ULIPs, which hides the reality of these products. ‘Promoting Insurance, Protecting Insured’ is the slogan of IRDA; it should read ‘Promoting ULIPs, Protecting Insurers’

The Insurance Regulatory and Development Authority (IRDA) has launched another series in its consumer awareness campaign 'Bima Bemisaal' which is being advertised in leading newspapers. It is supposed to help consumers, just like the last campaign urging consumers to contact IRDA by email or phone for any grievance.

We had readers mention lack of IRDA response to several complaints like Reliance HealthWise's unhealthy premium increase by 500%. (Reliance General Insurance's HealthWise Plan: It's time to act).

So much for IRDA's response to the insured.

IRDA's new campaign is on ULIPs, titled 'ULIPs ke chaar sutra'. It will leave you no wiser about the dark side of ULIPs.

Click here to see the advertisement

People have strange ideas about insurance and think that insurance is supposed to grow wealth rather than act as risk protection. And ULIPs are terrible as investment products.

ULIPs or traditional endowment/money-back plans (that combine insurance and savings) often leave the policyholder underinsured, as well as give pathetic returns on savings.

Why doesn't IRDA create awareness of insurance as pure risk protection rather than selectively highlighting some aspects of ULIPs?
Can we have an IRDA 'Term plan ke chaar sutra' too? How about 'chaar sutra' for the toxic Variable Insurance Plan (VIP) that LIC is heavily advertising after conveniently hiding information of astronomical charges?

IRDA banned Universal Life Policies (ULPs) and revamped them as Variable Insurance Plans (VIPs). LIC is the first to launch these instruments under the new norms and is currently heavily advertising about 6% guaranteed returns with no mention that the returns are after deduction of 27.5% charge in 1st year, 7.5% charge in 2nd and 3rd years and 5% every year thereafter. How did IRDA approve the full-page colour advertisements in leading newspapers and financial websites?

Here is what readers need to know about ULIPs beyond what IRDA is advertising.

  •  Chaar Surta mentions about finding the sum of total charges in ULIPs. It does not say that charges (premium allocation, policy administration) have just been spread over the years, instead of being high for the 1st year. Over a period of five or more years, new ULIP charges are more than old ULIPs. Read Moneylife cover story 'The New Old ULIPs').
  •  Chaar Sutra mentions about finding the exact surrender charges and that it is not in your interest to surrender the ULIP policy before it expires. The truth is that ULIPs can be surrendered without any penalty after five years. You don't have to wait till the end of policy term.
  •  Chaar Sutra mentions that the ULIP is a long-term instrument for risk protection. The reality is that a big chunk is still going towards investments. Any information about the performance of ULIPs from different insurers? Unlike mutual fund performance, ULIP performance is just not easily available. Can IRDA have guidelines for insurance companies to report ULIP performance?
  •   Highest net asset value (NAV) ULIPs deliver suboptimal performance and is not for someone interested in high exposure to equities. Can this be mentioned in the insurance policy document as well as advertisements? At a recent seminar, Dr P Nandagopal, managing director and chief executive officer, IndiaFirst Life Insurance, dubbed highest NAV ULIPs as having 'suboptimal performance'.
  •   The insurer will discontinue your policy if you fail to pay premium till policy term or premium payment term (if applicable for the plan). It means that if you were planning to pay only for five years and then do 'cover continuance' to keep your insurance cover and keep funds invested in equity/debt, then you don't have this option any more in new ULIPs. 'Cover continuance' was allowed in almost all old ULIPs after paying the mandatory three premiums. In new ULIPs, either you continue paying premium till the policy term or premium payment term, or your policy gets discontinued and funds reimbursed.
  •   Ticket size has increased tremendously to make it unaffordable for the average investor. A single premium ULIP has an even higher ticket size. The average investor will be shown the door to traditional plans-that is like pushing you from the frying plan into the fire.
  •   Single premium ULIPs offer poor insurance coverage. They do not quality for 80C tax savings unless the life cover is at least five times the premium. If it is less than the minimum, the amount that can be claimed under 80C for tax savings comes down appropriately. The maturity benefit of ULIP is tax free only if the life insurance cover was five times the premium. The Direct Taxes Code (DTC) will have major changes in current rules.
  •    Consumers need to be aware that there can be several charges in ULIPs like premium allocation charge, policy administration charge, investment guarantee charge, NAV guarantee charge, mortality charge, fund management charge, switching charge, surrender/discontinuance change, partial withdrawal charge and service charge.

So read between the lines of this advertisement before you bite the bait.

Comments
ananth16002
5 years ago
There is a lot of cheating going around in selling ULIP policies. The IRDA is a bunch of veteran insurance industry blokes who are vulnerable to bribe. The IRDA is hand in glove with private insurance sellers who will cheat and peddle lies to sell policy. Actually there is no way this is an investment vehicle. The main trick for sellers is to trap innocents and make people sign without reading.
ananth16002
5 years ago
ULIP is daylight robbery.I have experienced in 3 schemes. There is no way one can make money in ULIP and the sum assured is paltry 10x. They deduct all their costs and commissions in the first 5 years. Time is gone and you are back to thesanmd amount. Opportunity lost. If the same money was invested in large cap mutual fund at least 50 % gain was possible.
Keshav B Bhat
2 decades ago
Dear Mr Raj Pradhan,
Instead of all these critisism and mud slinging, why dont you give a model insurance plan designed by you you thing will fit for every ones need so that we can force the IRDA as well as insurars to take them in to considering while designing their products. Kindly note that if you are pointing at the problem it is better your version of solutions also
regards
Keshav B bhat
gracy
2 decades ago
I have taken kotak smart advantage fund in the year 2008 almost 3 years have past as said in the ULIP ke chaar sutra "ULIPs can be surrendered without any penalty after five years. You don't have to wait till the end of policy term." I want to know if it is applicable for me too.
shankar
2 decades ago
IRDA always thinks of Insurance Agents and Insurance Companies.So what is wrong in it.IRDA dont want to kill the Insurance Agents like Mutual Funds agents.Ok.Hats off to IRDA.Great work...
Paresh
2 decades ago
Very nice article.
Manoja
2 decades ago
From the various comments which have panned ULIPs, I can see two distinct patterns. One, people criticising ULIPs because they are missold. Two, people ciriticising ULIPs because of the charges factor in ULIP.

For the first criticism, I dont have an answer. How to stop misselling is something which IRDA should seriously give a thought to. But what they can do to start with is to discontinue the Bancassurance model of insurance selling. If the total complaints against the misselling of ULIPs are analysed, most of the complaints would be against the bancassurance model of insurance sales. Even national distributors like Bajaj Capital or India Infoline are not above board when it comes to misselling.

As regards the charges part of ULIP, my take is this.

There are multiple ULIPs in the market, each with its own cost structure. Each ULIP has its own unique selling points. There is no one size fits all scenario in ULIP.

In my interaction with various people across industry spectrums, one common thing I have noticed is sheer laziness on part of the investors to do a bit of homework. When one goes to ten different shops, comparing ten different brands when buying something like a televison or a music system, is it not worthwhile to spare a little time in understanding a bit about the product in which one is investing a large chunk of money? This will not only help them to understand whats and the whys of a product but also makes it difficult for anyone to missell a product.

Secondly, cost is only one part of the ULIP. One has to look out for other features of ULIPs. The maximum life cover a ULIP offers is the most crucial element in deciding which ULIP to buy. HDFC has a product which allows an investor to take 40 times the premium paid as insurance cover, Met life has a product which allows 20 times the premium as insurance cover and ICICI Pru has a product which allows 90 times the premium paid as insurance cover. Which one would you buy?

Three, in any financial planning article, one comes across a term called Asset Allocation. Equity investments have historically proved to provide the maximum returns across all investment products over a long period of time. Yet prudence demads that exposure to equity should be based on several parameters like an investor's age, risk profile, other investments he/she has already done etc. No one would advice to invest every possible paise in equity direclty.

ULIPs are one part of this asset allocation program. There is no rule that one has to invest in ULIPs alone disregarding all other investment products.


kishore jagtiani
Replied to Manoja comment 2 decades ago
you are right, fault is on both sides. The agent should take a sample policy document & explain main points. insured is a blind layman groping in the dark without understanding a word, & becomes easy prey for extra ambitious or unscrupulous agents. Unfortunately in India there is no law or regulator or deterrent. I come from singapore & there people are SCARED as govt is merciless to wrong doers. I come from the family of chief insurance agents of Prudential - london since 1940.
Abhay
Replied to Manoja comment 2 decades ago
Sorry. A fourth factor. Its impossible to know how ULIPs have done for investors as an asset class.
Raj Pradhan
Replied to Manoja comment 2 decades ago
I don't know which ICICI pru ULIP you have that offers 90 times SA. I did not find one. Even if there were one, the customer is ultimately paying for it through increased mortality charges. The company is not giving anything for free. Higher SA also is subject to medical tests. Don't use this platform to push ICICI pru just because you are ICICI agent.
Manoja
Replied to Raj Pradhan comment 2 decades ago
I am not trying to push ICICI Pru products. I have not given my e mail, my phone number or any other contact detail on this forum. So no one knows where to contact me even if they want to buy a policy from me. Clear?

Kindly dig a little deeper, little harder. You will come across all the information I have given here by yourself.

Mortality charges are going to be high if one opts for a higher insurance cover, whether it is ULIP or term insurance premium. correct? Even if subject to medical test, it would be always advisable to go in for the maximum life cover possible in ULIP. Unlike others, I treat ULIP primarily as an insurance product with the returns generated from them as an additional feature, not the main one.
Jyoti
Replied to Manoja comment 2 decades ago
I am also not able to find 90 times cover of annual premium.In the brochure it is mentioned "AS PER MAXIMUM SUM ASSURED MULTIPLES] ULIPs category of policies are better as it offers a choice of plans to suit risk taking ability giving the control to maintain a balance between life cover and market returns.It insures life,creates wealth and protect health,
Manoja
Replied to Jyoti comment 2 decades ago
In ICICI Pru, depending on the age the customer is, the maximum life cover is determined.

The age band and the number of times the life cover allowed is given below:

0-25 90 times
26-30 70 times
31-35 55 times
36-40 35 times
41-55 20 times
46-55 10 times
> 55 7 times
prudent investor
2 decades ago
There is lot of mis-selling happening in ULIPS, One of the agent sold a ULIP to my father as an investment option.
KESHAV B BHAT
Replied to prudent investor comment 2 decades ago
Dear sir,
My sympathies are with u and ur father.
Cold u please explain how your father went to buy the ULIP u r talking about with out discussing and enquiring about the product. Was the agent known to ur father or did he purchase from a door to door sales man or a walk in agent.
I think anybody want to purchase anyting say a TV asks it about from friends who are using the TV and tries to find out hou the perticular brand is performing before buying it.
The investment ur father wanted to make are the type of investment which is not a saing which some one wants make on a monthly basis so that after some time he or she will have some lumpsome amout for any need arises, so how he can take adecission on haste and sign the papers even without reading it.
Dont uthink these are the relavent questions u have to ask urself before telling the agents are cheats? it is up to u to ask ursef without any bias and u will get the answer. I am sorry if I have hurt ur feelings
Rakesh
Replied to prudent investor comment 2 decades ago
He should hold it for the "long term" :(
kishore
Replied to prudent investor comment 2 decades ago
lets form a group to make out a powerful case.
prudent
Replied to prudent investor comment 2 decades ago
My father is retired from service 2 yrs back
kishore
Replied to prudent comment 2 decades ago
lets get together unite & take them to task
kishore jagtiani
2 decades ago
It should be made COMPULSORY for the agent to sell with taking the actual policy document & going through all the terms & conditions -- Their fine print that no one - (including me) ever reads. Economic offences wing, other regulators & consumer bodies Press & TV should be regularly pressurised to end malpractices. Most agents dont know their ass from their face & cannot even speak or write correctly. They make promises cheating the trusting client. Once you pay -- YOU ARE TOTALLY AT THEIR MERCY MAKE NO MISTAKE & THE COMPANY AND THE AGENT DONT CARE A DAMN FOR YOU.
Keshav B Bhat
Replied to kishore jagtiani comment 2 decades ago
Mr Kishorejee,
Even if the policy document is produced before the buyer, do u think he or she will try to read it and understand the matters?
If he or she is really concerned first of veryfy the credibility of the advisor before taking the dicision of purchasing the policy.All these complaints if u investigate properly (in most of the cases) u will find the customer has brought on greed and not on planing his or her requirement but will not tell the facts and it easy to say somebody came and cheated me. kindly answer me why anybody will cheat u unless there is some weakness with u?
Surinder
2 decades ago
In early Jan 2008, then bank manager of Centurian Bank of Punjab and a couple of Aviva reps deceatfully sold Aviva Life Saver Plus policy to one of my widow relative. She thought her money (15 lakhs) are being invested in a scheme where she will get a steady income of about 15k - 20k monthly to look after her 2 minor kid's educational and other household expenses. She trusted the bank manager as she has been banking at the same location for a number of years.

She was advised to sign the back page of the application and the rest formalities will be filled by them. She will commence to get her investment return in a month or so.

Not aware of the application contents, the annual premiums , the administration charges for ULIP, she was shocked to know that her annual premiums are 15 lakhs for the next 10 years on top of her initial 15 lakhs.

Making long story short, she paid a minimum premium of 15k annually for the next 3 years by borrowing from others and couln't make her 4th years premium in Jan 2011. In addition her investment is being depleted through various charges levied by Aviva as well as due to the the market fluctuation.
Needless to say that the bank mananger and others are no longer with the bank (HDFC) and Aviva customer service is playing to their own tune.

What can be done as this person is emotionally distraught and under a lot of financial crises.

Any lead would be much appreciated as I am trying to help this person.
Raj Pradhan
Replied to Surinder comment 2 decades ago
She must have purchased old ULIP with lock-in of 3 years even if policy term says 10 years. As long as 3 annual premiums were paid, there is no need for 4th year premium to be paid. There may be some charges if she wants to discontinue the policy immediately. The old ULIPs normally don't have any penalty after 5 years. She should let the company know that she wants cover continuance to keep funds invested and life cover continued and wait till the period where there will be no penalty and then withdraw funds.

Moneylife offers free financial counselling through Disha. Anyone can meet counsellor in our Mumbai office after taking appointment.
MDT
Replied to Surinder comment 2 decades ago
Pls write to us on [email protected] or [email protected] or [email protected] or contact us at our Mumbai office. You will find our address and phone numbers in Contact Us.
kishore jagtiani
Replied to Surinder comment 2 decades ago
I am very sad to read of this tragedy. The punishment should be death. They have destroyed a persons life & made her undergo torture. They are inhuman. Contact the economic offences wing & consumer bodies & keep on writing about it EVERYWHERE including the press & TV.
Manoja
2 decades ago
Shoot and Scoot. This seems to be the mantra of journalists who are not exposed to tough questions!!!

Making sweeping statements like New ULIPs are bad/agents are misselling the ULIPs etc., is ok. Backing it up with facts is another issue altogether. The way Sri Raj Pradhan ran away when presented with actual numbers in an actual case is a clear pointer that financial journalists are not comfortable in answering tough questions.

Raj Pradhan
Replied to Manoja comment 2 decades ago
Your ignorance about ULIP is apparent with your statements like there will be no policy admin charges from 2nd year. You are also assuming no mortality charges after five years. I just don't have time to teach you basics of ULIPs here. It's obvious you don't read Moneylife. Even with cover continuance, policy admin and mortality charges are deducted by eating into your units. This news must be an eye opener for you. Instead of wasting time writing here, you need to go out and do your job of selling ULIPs by catching someone ignorant in finances.
Manoja
Replied to Raj Pradhan comment 2 decades ago
ICICI Pru Life Stage Wealth 2 is a product in which the cost structre is something like this:

First year: 2% admin charges + 0.47% monthly charges.

Second year thru fifth year : 0% admin charges + .47% monthly charges.

Sixth year onwards, the policy holder can opt for cover continuance option and stop paying the premium payment. No further charges will be deducted, either as admin charges or as monthly charges.

Please update your data base.

Two, I am not assuming that there would not be any mortality charges from the second year. Whatever calculations I have given is based on the deductions of mortality charges.

Three, do not make it personal by making unwarranted comments. The debate would be more meaningful if you too stick to facts.
Keshav b bhat
Replied to Raj Pradhan comment 2 decades ago
dear Mr pradhan,
if u have a case with facts against any agent please complain to the cocerned authorities and get the person punished but dont blame all agents, in your proffession al;so there are enough people doing wrong, are you responsible for it
Ulip products are not bad as you paint it but it should be taken after analising the requirement as the medicine is to be taken only after diognising the illness.
Ketan
Replied to Keshav b bhat comment 2 decades ago
Raj has not blamed anybody. It is Manoja who called journalists ideas weird.
By the way, complaining to IRDA is not easy and gets you nowhere. Try it
KESHAV B BHAT
Replied to Ketan comment 2 decades ago
If you donot complain the right authorities and punish the guilty and go on blame every one what is the use.
It only shows that you want to be in the lime light but dont want the problems to be solved.
U see a lot of people complaining about problems of settlement when you go through the case papers u will find that people submit the papers with wrong details. You will find the paprs not matching like differant names but instead of correcting themand submitting proprly they go on blaming that theeir casas are not getting settled and hearing that others who do not have any work and have the habit of making noice with out varification start saying the companies are not settling the claim.
It is easy to blame others but varyfying and doing the right things requires patiance and time.
Today only I had some one calling me for some investment advise after eating up my brains for half an hour the person has already decided on some product and wanted to invest on that product only. I just refused to do his work as according to me the product he selected was too risky for the purpose he wanted to invest. there may be people who say that since he himsef has selected the product why I shold worry just do the work and take the fee or service charges. Later on once he looses mony he will say( like you people blame all agents) to others the agent made him to invest and he lost the money. and it will be a big and masaledar news for the journalists
kishore jagtiani
Replied to KESHAV B BHAT comment 2 decades ago
Keshav Bhatt seems like a sensible & level headed person & I would like to meet himand take his help for insurance purposes. I feel he will be invaluabler
KESHAV B BHAT
Replied to kishore jagtiani comment 2 decades ago
Dear Mr Kishore,
Thanks for your compliments. If u wish u can contact me on 9820990209 or mail me on [email protected] or [email protected]. Kindly note that i do not take anyones advisory work till I know the person well as I am in this proffession not to just earn money but in the process I want the person who takes my advise should benefit from it.
Regards
Manoja
2 decades ago
While doing the cut and paste job from word to this website, the order of errors has gone a bit haywire, please bear with me.
Jyoti
Replied to Manoja comment 2 decades ago
Manoja don't worry about errors.You have indeed raised very important points on ULIPs.While there is no doubt that there is room for improvement the media is obsessed with CHARGES only.Media will never expose disadvantages about traditional plans.This is an excellent product IF agents are adequately compensated,Life Insurance companies offer continues risk cover option[like previous avtar]more transparency like mutual funds and enough flexibility.Media is ignoring the fact that unlike mutual funds this is basically a ASSET ALLOCATION plan.IRDA should instead launch awareness campaign for traditional plans where there is 60% confusion and 40% commission
Raj Pradhan
Replied to Jyoti comment 2 decades ago
You have not been reading Moneylife which is clear from your comment that media will never expose disadvantages about traditional plans. Manoja will not like your comment as he must be keen to sell traditional plans and earn hefty commission.
Jyoti
Replied to Raj Pradhan comment 2 decades ago
Mr Raj Pradhan please enlighten me on following:
1] What are mortality charges in traditional plans?
2] What are fund management and other policy servicing charges in traditional plans?
3] Are surrender charges in traditional plans less than ULIPs ?
4] How Bonus is calculated by different companies?
5] What is the percentage of lapsed policies in traditional plans?
6] Does traditional plans help in wealth creation and adequate life cover?
7] Does traditional plan offer liquidity?
I like Moneylife and admire its editorial team for unbiased coverage.I would kindly request you to give your comments without fear of losing ads from LIC.
As Manoja has rightly pointed out that ULIPs have to be looked as long term investments and media should not constantly highlight on deficiencies of ULIPs.
kishore jagtiani
Replied to Jyoti comment 2 decades ago
What is your solution on CLEAR-CUT MIS-SELLING of ULIPS. There is a lot of mis-selling going on, & many agents are very much below most ridiculous standards. I come from Singapore where the laws are very strict. In India there are no laws & it is a totally lawless country. What solution do you have for regulating mis-selling & wrong practices, & the punishments for causing misery in many many cases. Incidentally, my family is also leading insurance agents in Singapore, since 1940.
Manoja
2 decades ago
Error 5: Again a case of nitpicking than stating a fact.

“Chaar Sutra mentions that the ULIP is a long-term instrument for risk protection. The reality is that a big chunk is still going towards investments.Any information about the performance of ULIPs from different insurers? Unlike mutual fund performance, ULIP performance is just not easily available. Can IRDA have guidelines for insurance companies to report ULIP performance?”

ET and Business Standards publish the NAV of ULIP funds on a daily basis along with the MF NAVs. As far as I know, ICICI Pru website has NAV information updated on a daily basis. It also provides historical values of the NAV from the time of inception of a ULIP. I am sure, other insurance companies will also have a similar facility on their website. Can the columnist be little more specific as to what he wants the IRDA to do?? Also, out of sheer curiosity I am asking this. Does SEBI have guidelines for Mutual Fund houses to report fund performances? Does RBI stipulate banks to give out interest rates on various loans as compared to other banks?

Error 6:

Cover continuance option exists even now. ICICI Prulife has a ULIP called LIFE STAGE WEALTH 2. Under this plan, one has to pay the premium for a min period of 5 years and then opt for a cover continuance option to cover the next 25 years. Therefore the contention of the columnist that there are no ULIPs with cover continuance option is totally incorrect. Little more diligent research perhaps would have revealed this fact. Or is it a case of suppressing good things to highlight the bad?

Error 7:

Not only the single premium policies, even in the regular ULIPs if the sum insured is less than 5 times the premium paid, benefit under Sec 80 C is not available. Also the maturity benefits will cease to be tax free.
Raj Pradhan
Replied to Manoja comment 2 decades ago
Error 5: NAV in ULIP is not an absolute indication of how much money your investments have made. The units allocated to you are net of premium allocation charges and policy administration charges are deducted every month. E.g. If Rs10000 was premium paid. if 1st year charge was 20%, only Rs8000 is invested (asssume zero mortality). If NAV was 100, then you get alloted 80 units. In this 80 units, policy admin charge is deducted every month. If it is 2.5% p.a. then after 3 years, you are left with 74 units. If NAV moves to 120 in 3 years. Your fund value is Rs8880. So, NAV increased by 20% in 3 years, but your fund value increased by 11.1% in 3 years. GOT IT?

Error 6: I don't know where you read there is no ULIP with cover continuance option. Read the article again. It says in new ULIPs continue paying premium till the policy term or premium payment term, or your policy gets discontinued and funds reimbursed. Premium payment term (PPT) is backdoor cover continuance. It is not available in most of new ULIPs. Few have started it. If you can buy and read latest Moneylife magazine, you can read in detail about it. Keep reading Moneylife!

Error 7: Regular premium ULIPs have less to worry because the minimum SA is 7 times in most cases. Single premium ULIPs have minimum of 1.25 times and can lead to problem while getting tax benefit. Is that ok Manoja?
Raj Pradhan
Replied to Raj Pradhan comment 2 decades ago
Error 5: I forgot to say that the real returns in my example is NEGATIVE in 3 years. Invested money Rs10000 (mortality charge was assumed to be zero even though its not possible). The fund value after 3 years Rs8880 even when NAV increased by 20%. You can see how NAV in ULIPs can be misleading. Do i need to say more to educate you Manoja?
Manoja
Replied to Raj Pradhan comment 2 decades ago
Do not compare apples and oranges. In your explanation to Error 5, you have precisely done that.

Let me tell you why. Here is a scenario. In the example I gave you, my client has paid Rs.50,000/- and has taken a life cover of Rs.27,50,000/-. Term plan premium for the same amount for his age in LIC Amulya Jeevan is Rs.8,925/- per annum if he takes it for a period of 30 years.

The admin charges in this plan for the first year is 2%. Plus there is a monthly charge of 0.47% which works out to about 5.64% per annum. Therefore the total charges deducted from the premium would be 7.64%. This translates to Rs.3,820/- in the first year. From the second year thru the fifth year, the period for which he is paying the premium , the charges would remain at 5.64% per annum. Which means every year Rs.2,820/- will be deducted from the premium paid. The mortality charge for a 30 year old person for a sum of Rs.25,00,000/- works out approx Rs.3,500/-. Giving you the benefit of doubt, let us take it at a round figure of Rs.4,000/-.

Now do the Maths. First year, admin charges + monthly charges + mortality charges = Rs.7,820/-. Which means out of Rs.50,000/- he has paid as premium, Rs.42,180/- is going towards the investment. From second year onwards this will increase by 2% since admin charges are not levied. However, in the term plan scenario, this is not the case. If my client had Rs.50,000/- and he pays Rs.8,925/- towards the term insurance premium, the money available for investment is only Rs.41,075/-. And this will remain the same for the next five years.

After five years, the cover continuance option kicks in. Which means my client need not pay the premium towards his ULIP plan. He can take out the entire amount of Rs.50,000/-and invest it in any mutual fund he chooses or directly in the market. Sadly, in the term plan scenario, the money available for investment continues to be Rs.41,075/- since the premium has to be paid for the next thirty years!

The best part of ULIP is yet to come. In case this person who has taken term plan, for some reason, forgets to make his premium payment on the due date and the payment does not happen even in the grace period allowed by the insurers and dies, what happens? The insurance companies obviously state that there is no liability on them to pay the insured amount since the policy is in lapsed state. Correct? So what should his/her family do? In case of ULIPs, since the cover continuance option is available, after five years, the person is covered till the term he has chosen. No hassles of making repeated premium payment!

And your response to Error 6.

I hope you read what you write. Here I quote verbatim from the article posted above:

"The insurer will discontinue your policy if you fail to pay premium till policy term or premium payment term (if applicable for the plan). It means that if you were planning to pay only for five years and then do 'cover continuance' to keep your insurance cover and keep funds invested in equity/debt, then you don't have this option any more in new ULIPs. 'Cover continuance' was allowed in almost all old ULIPs after paying the mandatory three premiums. In new ULIPs, either you continue paying premium till the policy term or premium payment term, or your policy gets discontinued and funds reimbursed."

Kindly read the above paragraph very carefully. Every line of this is littered with false and incorrect statements. Let me tell you why.

1. Even the old ULIPs had a minimum term of premium payment. It was three earlier and now it has been increased to five.

2. When one buys an insurance policy, it is implicit that he/she has to pay the premiums to keep the policy intact. And insurer will certainly discontinue the policy in case premiums are not paid. Do you think an insurance company is running a charity program where they keep all the policies alive even when there is a non payment of premium?

3. New ULIPs have the cover continuance option. ICICI Pru has one.

4. Your last line of this paragraph takes the cake!! Even in the “OLD” ULIPs one had to pay mandatorily for three years. If not, the policy would get discontinued. So what is different in the new ULIP except that from three years, the minimum period of payment has now been increased to five??
Raj Pradhan
Replied to Manoja comment 2 decades ago
I can't help your poor knowledge in the subject. You need to get trained, but can't blame you as there are many agents like you in market.
Manoja
Replied to Raj Pradhan comment 2 decades ago
Either argue with numbers or accept the wrongdoing. Sweeping statement like there are many agents like me in the market is not only insulting to the intelligence of your readers but also reflects very poorly on your intellectual depth.

Raj Pradhan
Replied to Manoja comment 2 decades ago
What you fail to understand after working as agent for 10 years is that mortality charges in ULIP will increase with age every year. You assumed it constant in your example. Your ignorance about ULIP is apparent with your statements like there will be no policy admin charges from 2nd year. You are also assuming no mortality charges after five years. I just don't have time to teach you basics of ULIPs here. It's obvious you don't read Moneylife. Even with cover continuance, policy admin and mortality charges are deducted by eating into your units. This news must be an eye opener for you. Instead of wasting time writing here, you need to go out and do your job of selling ULIPs by catching someone ignorant in finances.
Manoja
2 decades ago
Error 3:
"Advertisement not saying that the charges are being spread over the years"

If I remember correctly, we had a bunch of people who got completely agitated because Insurance companies charged higher admin charges in the first year as compared to the later years. Now we have a situation where the costs have been spread over a period of years. This was done to address the concern expressed by this bunch. What more needs to be done??

Error 4:

I would call this more a ridiculous nitpicking than an error.

“Chaar Sutra mentions about finding the exact surrender charges and that it is not in your interest to surrender the ULIP policy before it expires. The truth is that ULIPs can be surrendered without any penalty after five years. You don't have to wait till the end of policy term.”

The first “sutra” as given by IRDA very clearly mentions that one can’t surrender the policy within the first five years. The fourth “sutra” asks the customers to find out the exact percentage of surrender charges from each insurer before buying the policy. What is the crime committed by IRDA in putting this in the advertisement?
Also, read what the columnist says “The truth is that ULIPs can be surrendered without any penalty after five years. You don't have to wait till the end of policy term.” Is this a sane advice?
Earlier, this was precisely the grouse people had against the advisors. Of advising people to take out the money after the mandatory period of three years are over. I also remember quite a number of articles slamming this approach by the advisors, rightly so. ULIPs will work to the policyholder’s advantage when it is treated as a long term financial product. It is with this intention IRDA has increased the surrender period from three to five years. Instead of appreciating this move by IRDA, I wonder what is the motive in finding fault with this?
Raj Pradhan
Replied to Manoja comment 2 decades ago
Error 3: If you are happy with just spread of 1st year charges over years, then you can buy ULIP. If you read our cover story, even after the just spreading of charges, the total charges for new ULIP in 5 years or more is greater than total charges for old ULIP for same period.

Error 4: The comment was just a clarification to the IRDA statment 'It is not in your interest to surrender the ULIP policy before it expires'. It gives missing piece not mentioned 'ULIPs can be surrendered without any penalty after five years'. If you have some problem with it, so be it.
Manoja
2 decades ago
As an insurance advisor, in the industry since the last ten years, bad press on ULIPs has ceased to surprise me. Out of sheer boredom, I had stopped commenting on some of the eminently stupid articles written to trash ULIPs. However this article really takes the cake. It drove me out of my boredom to post something here hoping that some sense would prevail on people who write such articles and people who read & pass comments. So here it goes.

This write up has lot many incorrect and inconsistent statements. Let me start with this gem:

Error No 1:
" People have strange ideas about insurance and think that insurance is supposed to grow wealth rather than act as risk protection. And ULIPs are terrible as investment products."

No Sir, people do not have this strange idea. Rather it is journalists like you who have this weird notion that insurance as a whole is bad for investments and ULIPs in particular are worst of the lot. Here is why.
One of the earliest ULIPs to have come in the market was ICICI Pru’s Lifetime. On 2nd of Nov 2001 the NAV in the all equity investment option was Rs.10. As of date the NAV of this fund is Rs.66.11. This translates to an average growth rate of about 23% from its inception.
I also checked the average returns of top ten performing mutual funds in the Large & Mid Cap sector, from their inception date till now, on Valueresearch online’s website. And guess what? The average return was about 26.375%.
If, mutual funds, whose very existence is to maximize the wealth of the investors, generate an average return of 26.38%, would you call a product which has given a return of 23% bad? More so when the main purpose of this investment vehicle is to protect the life rather than grow the wealth???

Error No 2:

"ULIPs or traditional endowment/money-back plans (that combine insurance and savings) often leave the policyholder underinsured, as well as give pathetic returns on savings."

There are two parts to this statement. One, under insurance part. Two, pathetic return part.

While traditional plans do have some kind of disadvantage when it comes to upping the insurance quotient, ULIPs are perhaps the best avenue to maximize the insurance component. I don’t know whether the author knows this. Every ULIP plan comes with two options, min life cover and max life cover, for each age group. For instance, in the same ICICI Pru Lifetime earlier, a person had an option of getting 150 times of the premium he/she paid as insurance cover. Just to put this in perspective, a person paying a premium of Rs.50,000/- could have availed a benefit of Rs.75,00,000/- on the higher side. By what yardstick is this low? Now of course this product has been discontinued. But there are products today which still offer an insurance cover ranging from 90 times to 7 times, depending on the age of the person. In other words, a 30 year old person, by paying a premium of Rs. 50,000 can avail a life insurance cover of Rs.45,00,000/-. Did someone say small??

As far as the returns part is concerned, how can you consider a product as a bad investment product when the average return it has generated from its inception till date is about 23%? What is a good investment product then? Something which doubles the money overnight??
kishore jagtiani
Replied to Manoja comment 2 decades ago
Would like Manoja to contact me on my e mail. There are many doubts & queries of mine that I want to discuss to understand ULIPS, & whether is it a good thing to take & why
Abhay
Replied to Manoja comment 2 decades ago
Dear Manoja,
You make a very valid point about ICICI Pru returns. I would like to ask one thing. You say, "I also checked the average returns of top ten performing mutual funds in the Large & Mid Cap sector, from their inception date till now, on Valueresearch online’s website. And guess what? The average return was about 26.375%."
Is there any way we can know the "average returns of top ten performing" ULIPs ? Or for that matter "average returns of worst ten ULIPs" exactly the way we can easily know about the worst performing MFs (which Moneylife also writes about, unlike other media)
Manoja
Replied to Abhay comment 2 decades ago
Abhay,

I am not aware of any website or publication which tracks the ULIPs. May be Money Life will start one soon??!!!
Abhay
Replied to Manoja comment 2 decades ago
"I am not aware of any website or publication which tracks the ULIPs."
Precisely.
Here are some lessons for you:
1. Dont give selective example. For one ICICI Pru, there are many which have lost capital
2. The best way to compare is over the long term, average returns, median returns. Its possible to calculate these for mutual funds and stocks, not for ULIPs
3. When someone asks you "how much will I get from my ULIP investment" please dont be dishonest and give a selective example. Say "I dont know know" because "I am not aware of any website or publication which tracks the ULIPs."

Manoja
Replied to Abhay comment 2 decades ago
I am an advisor with ICICI Pru, I know what the ULIPs of ICICI Pru are doing, therefore nothing wrong in quoting the example of ICICI Pru ULIPs to justify what I am saying. I am not misleading my clients.

I am an advisor with ICICI Pru since 2002, this is almost ten years now. And I think this is fairly long term to assess the performance of any investment product. I have the data on how much money my clients have paid as premium, what charges are deducted from their premiums till date, how many units are allocated to them, under what option these units are invested and what is the current value of these investments. Going by this, I will emphatically say that it is possible to calculated the returns generated even in ULIPs over a long time horizon.

As I have mentioned above, I have the ACTUAL data of the performance of ICICI Pru ULIPs for my clients. I am not bothered to know the performance of other ULIPs since I dont deal with them. Therefore when some one asks me how much do I get my from ULIP investment, I can always give the historical rate of return in ICICI Pru ULIPs and say this is the performance of this ULIP since its inception and on an average this is the kind of returns my clients have generated.

Raman
Replied to Manoja comment 2 decades ago
This shows that you are one of the blind fellow trying to tell us about an elephant. Just stick to the leg and speak about it only without trying to judge what an elephant (ULIPs) would be like.
Kanojia
Replied to Manoja comment 2 decades ago
Hey Manoja....cool man. Just because you are an agent does not qualify you advise people about insurance. First understand the difference between insurance and investment. Investment is more useful for me during my lifetime, while insurance takes care of my beloved in case if I am not there. This is what common people like me understands, but you does not want to. Is it due to your not being 'busy' enough as people may have been avoiding you and hence the boredom...Am I correct? STOP fooling people with technical jargons and longggggggggggggggg comments.
Raj Pradhan
Replied to Manoja comment 2 decades ago
Error 1: You are wrong, Manoja. We journalist don't have weird notion about ULIP. We just like to give truth. If you don't like it, so be it. My answer to Error 5 will educate you on how NAV in ULIP work. It is not an indication of how much money your invesment made. The investment portion of equity in ULIP is bound to grow if markets do well. When market went down by 50%, so did ULIPs and vice-versa. Is that clear Manoja?

Error 2: I did not find 150 times in ICICI pru lifetime brochure. Show me a new ULIP that is offering more than 40 times SA. It means that one has to pay premium of Rs1,25,000 to get cover of Rs50 lakhs (needed for someone earning 5 lakhs p.a). The same term plan will cost Rs5000. The balance can be invested in other investment options. Relax Manoja. Did i say anything about double money overnight?
manoja
Replied to Raj Pradhan comment 2 decades ago
On Monday, I logged in a policy in ICICI Prulife for a client. The premium paid was Rs.50,000/- and the life cover taken is Rs.27,50,000/-. This is 55 times the premium he has paid. This is under the new ULIP regulations. In its earlier avatar, the LIFETIME plan by ICICI Pru was perhaps the best ULIP ever available in the insurance domain. With 150 times life cover, there are a number of clients who had paid a premium of Rs.30,000/- per year and had opted for a life cover of Rs.45,00,000/-. But like I said, it is discontinued now for reasons best known to ICICI Pru.

When the market goes down, dont the NAVs of the mutual fund units go down as well? Or do mutual fund managers invest in a market which is completely different to the one in which the fund managers of ULIP invest? The last I checked, both of them invest in the stocks quoted in NSE and BSE.

Raj Pradhan
Replied to manoja comment 2 decades ago
Thanks for disclosing your information as being insurance agent/distributor or what ever. It shows your bias for ULIPs. You still have not given the plan name for ICICI new ULIP with 55 times SA.

When did i say mutual funds NAV don't go up or down with market? You seem to be putting words in my mouth for unknown reason. Read the article and my comment again. There is nothing more i can do to help you.
Manoja
Replied to Raj Pradhan comment 2 decades ago
I had never hidden the fact that I am an insurance agent. Please read the first line of my comments. It says "As an insurance advisor, in the industry since the last ten years, bad press on ULIPs has ceased to surprise me."

I am presenting facts here. All my arguments are supported by actual numbers. Where is the question of bias creeping in?
kishore jagtiani
Replied to Manoja comment 2 decades ago
Manoja, you seem to be a rare breed of experienced & expert insurance agents. I have met so many dumb duffer agents that I was surprised the industry is surviving. Your advise would be invaluable to me. pls contact to remove many confusion & misgivings on ULIPS.
Abhay
Replied to kishore jagtiani comment 2 decades ago
Sorry. Industry is thriving because dumb and duffer policyholders. Globally, life insurance is a dirty business. Please check the number of cases in the US and UK against life companies. Especially read about Prudential and other cases in the Net. And no, I am not a defender of mutual funds
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