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Unconvincingly Unreasonable

This book (Be Unreasonable by Paul Lemberg, Tata McGraw-Hill, 218p, Rs295) explains the need to be unreasonable and how successful businesses have fallen apart by not being unreasonable; it explains why unreasonable people are superior to those who are followers of tradition. There are many provocative ideas to make you buy the book. However, these could turn out to be illusions. The author...

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Picture Perfect?

Organised film distribution is a nascent business in India but
it is growing fast, thanks to higher disposable incomes,
changing preferences of the youth and availability of higher quality retail space. One of the earliest to recognise an opportunity in the film exhibition business has been Shringar Cinemas -- an old and respected name in film distribution. Moving into exhibition was a...

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