In 2006, utterly toxic unit-linked insurance plans (ULIPs) were selling like hot cakes. This was a depressing story of organised, countrywide loot of financial consumers, sanctioned by the regulator. Our second issue said, “ULIPS are like Tulips” and told investors to stay away. The business media was a ready ally of insurance companies hawking toxic ULIPs because they were advertised hugely and sponsored awards for ‘Best ULIPs’. In June 2008, our Cover Story on ULIPs called them a ‘Seductive Killer’. Needless to say, we missed out on all the revenue from ULIP advertisements. No other publication has done even 10% of the writing that we have on the various ways in which insurance products duped people. Advertisers disliked us; but we often told their head honchos that they may want to read Moneylife’s content to keep their own money safe, because it is guaranteed to tell the truth. I wish many readers would have appreciated this a lot more and persuaded their friends and family to subscribe. 
Inside story of the National Stock Exchange’s amazing success, leading to hubris, regulatory capture and algo scam
Fiercely independent and pro-consumer information on personal finance.
1-year online access to the magazine articles published during the subscription period.
Access is given for all articles published during the week (starting Monday) your subscription starts. For example, if you subscribe on Wednesday, you will have access to articles uploaded from Monday of that week.
This means access to other articles (outside the subscription period) are not included.
Articles outside the subscription period can be bought separately for a small price per article.
Fiercely independent and pro-consumer information on personal finance.
30-day online access to the magazine articles published during the subscription period.
Access is given for all articles published during the week (starting Monday) your subscription starts. For example, if you subscribe on Wednesday, you will have access to articles uploaded from Monday of that week.
This means access to other articles (outside the subscription period) are not included.
Articles outside the subscription period can be bought separately for a small price per article.
Fiercely independent and pro-consumer information on personal finance.
Complete access to Moneylife archives since inception ( till the date of your subscription )
Feel sad mightily (& orphaned, since 9May...). So, so inspiring the Deb - Suchi team, for the outstanding work & sacrifices. Is there any way one could come and work for free for you, your team, please? The nation needs patriots like u, for decades more...for sure.
Printed magazine is readily available for reference.
Publications cant survive on subscriptions alone, I can't even comprehend how you managed without beefy ad revenues that never came your way, because you were exposing the toxic products/malpractices of the very same advertisers.
If you remember your Stockletters were getting circulated on WhatsApp groups. Many of the subscribers (including me) brought it to your notice after which you started stamping the subscriber Email ID on the stockletters. That helped in curbing the circulation, I never came across them in any WhatsApp group after that. I think the magazine would also need something of that kind, else it would circulate on WhatsApp groups for free.
And finally with the print run ending, I hope that now you would be able to take much needed holidays......
Best Wishes for all your endeavors.
Manoj Kaushik
What's unique about Moneylife is that "church and state" (editors and management) are merged and yet there's absolute honesty; journalistic ethics come first. This doesn't happen elsewhere, and state usually tries to interfere with church. An old example of a merged church-and-state magazine was Reader's Digest when its founders (a couple named DeWitt and Lila Wallace) were owners as well as co-editors for many decades but set many examples for good journalistic practices. For instance, they were the first to refuse cigarette advertising and forgo millions after medical reports on the harms of smoking first emerged. And, like you, the magazine editors still do not accept any advertising that is not good for the reader. The Wallaces did very well all round. Wishing you the same.
sucheta
I have a question, If you don't Have expenses of printing and delivery then can you reduce or change pricing structure for moneylife subscribers?
Even edition with deep pocket promoters are finding it hard to support print editions today. Technology has changed readership and distribution patterns, best to keep up with the times.
Old timers like me do miss print edition though a guy like me living in the hills has never laid hands on a print version of Moneylife but an online version does fill in the gap.
All the best for the future. Financial and Stock market literacy is gaining importance by the day and you guys are doing a great job.