Telenor starts mobile services across seven circles in India

The launch of Uninor’s services is taking place eight months after the Telenor Group finalised the transaction with Unitech Group and made the first investment in Uninor on 20 March 2009

Telenor Group's Indian mobile operation, Uninor, announced on Thursday the launch of its mobile services across seven Indian telecom circles—Tamil Nadu, Kerala, Karnataka, Andhra Pradesh, Uttar Pradesh East, Uttar Pradesh West and Bihar (including Jharkhand)—that covers about 600 million people.

"Establishing a mobile operation of this scale in record time is truly an impressive achievement. I am confident that Uninor will keep the same high momentum going forward to become a preferred provider of mobile services to the Indian population and a significant mobile operator in the Indian market. The Telenor Group is committed to this operation, and will back Uninor with our capabilities and vast experience from other markets to support a successful entry into India," said Jon Fredrik Baksaas, chief executive and president, Telenor Group.

India, with its population of 1.2 billion, represents a market with high degree of diversity across various regions. To cater to different needs, Uninor has established a decentralised and empowered organisation with 11 regional hub offices to get closer to its customers, Telenor said in a release.

"The Indian organisational model represents a new and innovative approach to setting up a light and cost-efficient telecom operation,” said Mr Baksaas. "I believe that Uninor's organisational approach will make them faster and more agile than a traditional mobile operator," he added.

Stein-Erik Vellan, managing director, Uninor said, "With launch in seven circles and roaming agreements in place for the rest, we have started our service in India on day one as a pan-Indian national operator.”

Telenor, the joint venture partner of India's Unitech Wireless, is Asia's second largest mobile service provider with 172 million subscribers. Telenor is the majority partner in the joint venture and holds 67.25% stake in Unitech Wireless.

In October 2008, it bought 60% stake in Unitech Wireless for Rs6,120 crore. But later, Unitech, the cash-strapped realtor, agreed to give away an additional 7.25% stake to Telenor.

Last month, Telenor cut down its earmarked capital expenditure (capex) for India by Rs3,500 crore to Rs12,000 crore spread over the next five years citing lower equipment costs.

The company said that it would go for a focused roll-out in a majority of the 22 circles in India, while meeting licence obligations in all circles which would also save operational costs.

Telenor is the world’s sixth largest mobile service provider, and has operations in Northern Europe, Eastern Europe and across Asia. — Yogesh Sapkale

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    DK Bhardwaj

    10 years ago

    its a great tariff war among operators but its beneficial for operators marketing policies , as well as users.
    I appreciate uninor/telenor and also wish to launch in delhi also as soon as possible

    Headed Down?

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    Over the past fortnight, we have seen the Sensex moving in the range of 17,290 and 16,210. You realise that the difference between the high made on 25th November and the low made just two days later on 27th—on fears that Dubai was going to go bankrupt—is just 1,080 points. In fact, even on the 26th morning, the Sensex was above 17,200,...

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  • Smart grids may make power sector financially viable

    Smart grids, which increase the connectivity, automation and coordination between electricity suppliers, consumers and networks, will make the sector more financially viable, says an expert

    Globally, smart grids are becoming more popular. Power distribution in India has also not been left untouched by this revolution in the grid system. If smart grids were to be the next big step for power distribution in India, it will make the sector financially more viable and control power theft, says an expert.

    “Smart grids will make the sector more financially viable. This will help you get that much more money into the system. So with smart grids, power utilities will suffer lesser financial losses,” said Banmali Agrawala, executive director for strategy and business development, Tata Power Co Ltd.

    A smart grid delivers electricity from suppliers to consumers using digital technology to control appliances at consumer homes to save energy, reduce cost, increase reliability and improve transparency. It includes all kinds of information technology—such as sensors, digital meters and a communications network.
     Among other things, a smart grid would be capable of avoiding outages, will save energy and help other green undertakings such as electric cars by encouraging use of renewable sources of energy.

    With smart grids there is no need to send people to rectify things physically, in case of a power failure. A few commands from a computer at the control centre may help fix the problem or the equipment may even fix itself. Sensors on transmission lines and smart meters at customers' premises would locate the fault and smart switches then would be able to route power supply through other resources.

    One of the important fundamentals in smart grids is ‘time of the day’ metering or time of usage, which involves dividing the time into different tariff slots where there would be higher rates for peak hours and lower rates for off-peak periods. With ‘time of the day’ metering, real time monitoring of the consumer’s actual consumption is possible. Mr Agrawala explains how consumption is already being monitored in some places in India. “In Delhi, we are already using it (monitoring actual power consumption) with New Delhi Power Ltd (NDPL); in Mumbai, we are using it in some areas and would like to increase it in other areas as well,” he said.

    With ‘time of the day’ metering, problems like power theft could be easily tackled by both the consumer as well as the power supplier. ”Suppose if I see a family’s consumption going up all of a sudden, I should be able to call the consumer and enquire why the consumption has shot up suddenly. One can actually monitor consumption in a far more robust manner. With smart grids, you can have a far closer link with your consumer,” said Mr Agrawala.

    A power import-export relation can also be established with the consumer through smart grids. Many electricity customers are installing their own electricity-generating equipment for reasons like economy, redundancy or environmental concerns. When a customer is generating more electricity than required for his own use, the surplus may be exported back to the power grid. This could prove helpful to distributors in meeting demand during peak hours.

    In the exercise of distributing power, smart grids could make the system more efficient. “You can monitor the health of all the equipment that you have without actually having any people in place to keep a check,” Mr Agrawala added.
    He also lists out other possible uses of the smart grid system. “We can look at the possibility of using the grid for other forms of communication,” said Mr Agrawala.
    However, he points out what would be crucial in getting such a system in place, is ‘time of the day’ metering and lowering of current subsidies on energy.

    “Without ‘time of the day’ metering, smart grids as a concept will not work. Secondly, the lower the subsidies on energy, the more effective will be these smart grids. The whole idea is that we want people to experience and experience the actual price of energy, before choosing a smart grid. The subsidy element has to go down,” added Mr Agrawala.

    Smart grids—in the initial stages—would have a higher potential in urban areas, for power utilities. “To start with, the advantages in urban areas would be more because the potential in the urban areas to save is high and the subsidies in these areas are lesser. So if there is no subsidy, this concept of smart grids works well,” points out Mr Agrawala.
    -Amritha Pillay [email protected]

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    Udit Chaudhuri

    1 decade ago

    Nothing new in the concept or statement of need for a smart combination of local grids, distributed generation and inter-grid links, with facilities for trading, etc. Some of this was proposed in the Vickers report to our government during the First 5-year Plan. Unfortunately the Government decided to go whole-hog for only large centralised plants and dams. Micro-hydel generation from canals fed by large dams continue to get lip-service.

    Even when Panchayats are empowered to facilitate local power plants, Government regulatory hurdles abound. A power line cannot even gross a road without permission from the district administration or municipal corporation concerned.

    Clearing administrative hurdles and ridding the system of inter-departmental jealousies is imperative for any reform process. Otherwise we will miss yet another bus in power sector development and that will hurt the economy severely.

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