SBI Cards eyes one million new customers by 2014-15
MDT/PTI 13 September 2012

The total spends made on all credit cards issued in the country as on 31 March 2012 was Rs96,000 crore and it is likely to go up to Rs1.2 lakh crore as on 31 March next year

Hyderabad: SBI Cards, a joint venture between State Bank of India (SBI) and GE Capital, is targeting to add one million new customers by 2014-15, reports PTI.

 

SBI Cards is presently the second largest issuer of credit cards in the country in terms of new cards issuance and the third largest in terms of Accounts-in-Force.

 

With a current customer base of over 2.3 million and a total asset base of Rs2,500 crore, SBI Cards operates through a footprint of 50 cities in the country.

 

"SBI Cards is doing extremely well. We turned the corner as on 31 March 2011. 2012 we made very good profits. Our expectation is that in the next many years, our profitability will go up definitely.

 

"Also, we plan to add one million new customers by in next two-three years. But more than that, we will be delivering on our brand promise of make life simple," Kadambi Narahari, Chief Executive Officer, SBI Cards (SBI Cards and Payment Services), told reporters.

 

The total spends made on all credit cards issued in the country as on 31 March 2012 was Rs96,000 crore and it is likely to go up to Rs1.2 lakh crore as on 31 March 2013, he said.

 

The credit card industry in the country has matured dramatically over the years with delinquencies coming down substantially, he said.

 

"You don't have a situation where people are using their credit cards recklessly. They are very responsible. They are now using the credit card as a financial instrument for their own personal financial planning. So, I can see that the delinquencies come down dramatically from the good old years.

 

That is because the number of card holders who are defaulting on the cards is also coming down. So, today we are seeing a mature credit card market compared to what it was a few years ago," he said.

 

SBI Cards also launched Click2Card, a customer-friendly online credit card application service, in Andhra Pradesh.

 

"With the internet and e-commerce boom in India, customers are increasingly looking for financial products online. Click2Card is another innovative service offering from SBI Cards and is in line with our digital roadmap. The new platform will offer significant customer benefits," Narahari said.

Comments
TIHARwale
1 decade ago
Role of Staff Selection Commission is no less significant in propagating SBI card. any examination conducted by SSC attracts 8-9 lakh application. applications are invited online and it works fine but when payment of application fee to sit for examination comes the only option provided is to use Card or net banking facility of SBI only or one has to make cash payment of application fee thro SBI. ML may take up with SSC to accept fee payment by Cards and net banking facility of Bank other than SBI also.

Similarly NL may take up with Delhi CM as to why Delhi Jal Board ( having a detailed self explanatory website )is not enabled to accept quarterly water bills online when other wings of public service Dept like Corpoation Tax, electricity bills, Piped Natural Gas provider to residences IGL are all have online facilty for payment of bills.
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