Looking Forward To Busts (and Booms)

In 1990, after 70 years of head-to-head competition, Shell finally bested Exxon. It became, for just long enough to
make historians take note, the world’s largest oil company. Much of the credit belonged to one of Shell’s most remarkable units: Group Planning. This was the home of the scenario artists – planners whose pioneering work made
Shell the only big oil company that was not...

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