In your interest.
Online Personal Finance Magazine
No beating about the bush.
If innovation is the key to value creation, Asian Paints (APIL) offers
a good example. Stocking paints is a nightmare. You need to keep hundreds of shades in a large number of pack sizes. Multiply the two variables and you find that you will need huge retail spaces for a product for which competition is strong. Asian Paints has introduced an innovation that has completely changed the game....