Five Tricky Ad trends to watch out for in 2015 06 January 2015

Advertising trends and tricks evolve with technologies and a changing audience. Here's a look at what's in store for 2015


From news stories that aren’t really news stories to branded song lyrics masquerading as art to the proliferation of unscrupulous e-cigarette companies, consumers need to watch for these red flags as they evaluate ads in 2015 for the US. How many of these trends spill over to the Indian market is to be seen.


  • • Native Advertising

  • • Branded Lyrics

  • • Pot-vertising

  • • E-cigarettes

  • • Handmade liquor


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