“We want to retain our record of low claim rejection”
Rituraj Bhattacharya, head of market management and product development, Bajaj Allianz Life Insurance, insists that the company will do what is fair for customers
ML: What is the typical customer attitude towards insurance?
RB: The Indian customer is less aware of the risk of dying early. Term insurance is yet to interest them. In tier-II and tier-III cities, if I try to tell them that for Rs2,500 you will get a large cover in a term policy, the response is: What do
I get when the policy ends? The customer is looking for returns—life cover is ...
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